Here is a common scenario.
“A businessman invests in online advertising of his
services on a popular business platform and gets some good prospects too. But
before contacting him directly, the prospects decide to do some research. So,
they visit their business website.
And then, there is no inquiry from their side and no
call for fixing appointments as well.
What happened to them? Did the flaws in his website put
a bad impression? Did they prefer visiting his competitor’s websites rather?”
This scenario indicates that building
a website isn’t the end. It has to be attractive, engaging, and user-friendly.
It needs to be upgraded with the latest trends from time-to-time. Likewise, there
are several factors right from the web application
development stage to deployment stage that affect the functioning of a website.
Here are some interesting facts
from experienced web application development companies that should be kept in mind and may help you
in the long run.
Noteworthy Facts
about Web
Application Development
Most Visitors Just Scan the Website
Research
shows that the majority of the website visitors simply scan the website and
hardly read the content thoroughly. So, to grab their attention and increase
their wait-time, a website needs to have more content like headings,
sub-headings, bulleted pointers, and attractive graphics. Paragraphs should be
kept smaller. Also, font style, white spaces, outbound hypertext links, etc.
must be taken care of.
Look And Feel of the Website matter
The
appearance of a website majorly impacts the success or failure of the business.
How much traffic will be generated, how many users will stay, for how long, etc.
are a few factors that are decided based on the appearance of the website.
Today’s users have a very short attention time-span and take just 0.9 seconds
to judge and make opinions about your website. So, to make them stick, the
website has to be creative and visually compelling.
All the Websites Have a Limited Life Span
Every
website comes with an expiry date of about three years. Technology is evolving
at a fast pace and everything on the internet keeps changing. New trends,
software, hardware, etc. are introduced almost daily. A website too is affected
by this. To match the standards in the market, it needs to be upgraded with the
new-age technologies.
Majority of Web Users use Mobiles
Mobile
phones have taken over the web world too. These devices are very handy to use, hence the majority of users, approximately 2/3rdusers, access
websites through their phones. So, a website should be compatible with various
devices and must be optimized for a seamless user experience.
Demographics based Actions of User
Demographic
data based on factors like age, sex, country, culture, education, employment,
etc. of the target audience can be smartly used for making an impressive
website. Businesses should do an in-depth analysis of the demographics and then
thoughtfully develop the websites to impact user behavior.
Website’s Source Code Influences Search Engine Ranking
Search
engines also read the website source code to decide the ranking of a website.
Well-formed and SEO-friendly source codes make it easier for the search engines
to catch the ranking signals. So, during the web
application development process, the
elements like the HTML title tags, header tags, Meta descriptions, structured
data tags, etc. must be considered.
Website Templates restrict the Website’s Abilities
Using
ready-made templates for web
application development is trending because it is highly time-efficient.
Those with less or no knowledge of coding usually prefer templates. But
templates make things limited. For instance, you can’t utilize the elements you
want on your website or you can’t optimize the graphics as per choice, etc. Such
limitations of the website affect the brand value.
Multimedia impacts the Responsiveness of a Website
Using
enticing images, videos, animations, etc. does influence the audience, but
their over-usage can have a negative effect on the website. It could slow down
the website, make it look messy and also leave the users frustrated. So it is
essential to use multimedia judiciously.
Over to You:
Today, having a business website is highly essential
for almost every existing or new business. A website is an ultimate platform for
expanding the business globally, for improving communication with the clients
or the end-users and for easily becoming accessible to one and all. So, if the
website is built keeping the above-mentioned points in mind, chances are that it
can be built more efficiently and with fewer flaws.
Want to
build a new-age website for your business?
Biz4Solutions is an
established website and app development company based in Texas and
having 9+ years of rich experience. We provide satisfactory services to our clients worldwide and deliver projects on time.
Contact us
to know more!
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